BRC Logo-1.jpg
Concept Sketches
Concept Sketches

Here I was working with the letter forms of Belomont Rowing Center, exploring them to see if they could resemble a rower, or perhaps the equipment used.

Concept Sketches, cont...
Concept Sketches, cont...

I hit upon the idea of using the bow of the boats they row in, caught in the action of racing against each other.

The Final Logo Contestants
The Final Logo Contestants

The BRC board voted upon these 4 designs to choose the one that best represented the club.

The Final Logo
The Final Logo
BRC Logo Identity Flattened.jpg
BRC Logo-8.jpg
BRC Logo-7.jpg
BRC Logo-6.jpg
BRC Logo-9 copy.jpg